About Diane Biancamano

Me at Mamajuana_opening

Crave Communications was started by Diane Biancamano, a dynamic public relations and communications executive with 15 years of diverse experience working with prestige companies and brands including PVH (formerly Philips-Van Heusen), Clarins, Rene Furterer, Unilever Cosmetics International and International Flavors & Fragrances (IFF), The Fragrance Foundation, MANE, The Orange Squirrel Restaurant and Sebastian Signs.  Her expertise is in the areas of beauty, fashion, food and lifestyle helping brands achieve greater consumer awareness through multiple media channels.

 Her experience spans the areas of:

  • Corporate Communications
  • Public/Media Relations
  • Marketing Communications (social media, video production, website management, collateral development)
  • Special Events (product press launches, corporate events)
  • Internal Communication (intranet management, video, town hall, brand teams)

While the  majority of Diane’s experience has been in the Beauty, Fragrance, Fashion world, she has expanded her knowledge base  into an area she has been very passionate about, food & beverage.  Her focus is strategically planning and managing successful brand and product launches, media relations, sponsorships and special events.

She has managed cross-functional teams as a team leader/project manager, to successfully meet the objectives of the organization on time and on budget.  As a manager, her philosophy is to teach, inspire and motivate individuals to have an internal sense of accountability and accomplishment for all they do and approach their work with a positive attitude and enjoyment.

It is her unique blend of project management, communications, organizational and leadership skills that have led her to successfully execute the many projects she’s undertaken, enhancing each company’s brand recognition and leadership position in the industry.